A Wealth-Creation ModelThat Redefines Dental Compensation.
You have goals to achieve and ambitions to realize. At a Heartland Dental supported practice, you’ll find a compensation model that has led to financial security, practice growth, and long-term wealth creation for thousands of supported dentists.
Earn the Financial RewardsThat Your Hard Work Deserves.
Heartland Dental supported doctors earn more than the top 10% of dentists in the United States. Watch this video to see how our plan works for you.
Heartland Supported Doctor Wealth Creation Model
Your Pathway to Wealth Creation.
Here’s a top-line summary of how becoming a Heartland Dental supported doctor can bring more opportunities to your financial future.
Uncapped Earning Potential
Your compensation at a supported practice begins with the greater of an individually negotiated salary or 25% of personal collections. On average, supported doctors make 32% of collections, and the top quartile earn 36% all on higher insurance reimbursement fees and lower costs.
DSO Stock Ownership for Dentists
Don’t miss this opportunity. Doctors who work at a supported practice and purchased stock in Heartland Dental have seen their investments grow 2.9x since 2018. Heartland Dental has paid liquidity to doctors six times in the company’s history.
Practice Profit Sharing as Part of a DSO
See the success of you and your team rewarded with quarterly profit sharing based on the growth that you deliver at your supported practice. Supported doctors averaged $32,000 in profitability bonuses in 2024.
DSO Operational Savings
The model accelerates when you save 20%-40% on supplies and labs and unlock higher payor reimbursement rates.
Hygiene Bonuses
Shareholders can also receive up to a 10% monthly bonus from hygiene collections.
The Power of Heartland Dental Support.
It’s not one thing; it’s everything. With Heartland Dental support, you have access to unparalleled resources to optimize and empower your practice growth.
Dental Supply and Labs Savings
Spend less time negotiating prices and lower your overhead by accessing high-quality supplies and labs at better prices (20%-40% savings on Diamond Trusted Supplies and Labs).
Insurance Optimizations
Turn a burden into a benefit. Heartland Dental helps supported doctors negotiate and manage payor contracts to improve reimbursements and reduce insurance friction for patients and your practice.
Continuing Education Resources
Learn new procedures, strengthen your leadership, and advance your team. With Heartland Dental University, the tools to advance your skills and grow your revenue are right there for you.
Dentistry Recruitment Support
Build a team and watch it grow. With Heartland Dental staffing support, you’ll never scramble for help. Our resources attract top talent and provide tools to retain and build your culture.
Dental Practice Marketing
Access expertise to bring patients to your chair. Our Multiplier Marketing support team helps you optimize digital and traditional marketing to ensure every investment translates to patient growth.
Hear How Heartland Dental Helps Supported Doctors Earn More.
“My profitability and my compensation has increased to a much higher level than I ever achieved on my own in private practice.”
Hear How Heartland Dental Helps Supported Doctors Earn More.
“As a supported doctor, the opportunity to purchase Heartland Dental stock propelled my wealth to levels I didn’t think were possible.”
Hear How Heartland Dental Helps Supported Doctors Earn More.
“Diamond Trusted Supplies and Labs helps us keep our overhead cost down without compromising quality.”
Hear How Heartland Dental Helps Supported Doctors Earn More.
“I have many friends in private practice, and the wealth potential that a Heartland Dental supported practice provides is mind blowing to them.”
Hear How Heartland Dental Helps Supported Doctors Earn More.
“Profitability doesn’t always come from doing more. It’s fine-tuning every function of your practice. Being efficient with scheduling, reducing supply and lab costs, optimizing payor strategies.”
A Support Model That Can Take You Forward.
Let’s discuss how Heartland Dental’s support model can help you reach all your goals.
The compensation model for Heartland Dental supported practices is established, fully transparent, and backed by a nearly 30-year legacy of stability. According to the Bureau of Labor Statistics, as well as Heartland Dental supported practice payroll data, supported doctors take home a larger paycheck than the top 10% of dentists in the U.S. The average supported doctor earns 32% of collections, while the top quartile earns 36% or more. And with additional profit sharing, hygiene bonuses, and equity growth, many supported doctors learn that their take-home pay significantly exceeds what they could achieve in private practice.
Heartland Dental’s compensation model is proven, fully transparent, and backed by a 29-year legacy of stability. According to the Bureau of Labor Statistics, as well as Heartland Dental supported practice payroll data, supported doctors take home more than the top 10% of dentists in the U.S. The average supported doctor earns 32% of collections, while the top quartile earns 36% or more. And with additional profit sharing, hygiene bonuses, and equity growth, many doctors learn that their take-home pay significantly exceeds what they could achieve in private practice.
Growth is tied to each supported doctor’s individual goals for themselves and their practice. As a result of the proven systems and support available, supported doctors on average see a 23% growth in their compensation after the first year and a 60% growth after five years.
When collections exceed four times the base salary, supported doctors can be paid 25% of personal collections. On average, supported doctors make 32% of collections, and the top quarter earn 36% or more. Supported doctors can participate in quarterly practice profit sharing, in which the earning potential is always uncapped based on personal collections. Additionally, supported doctors are able to buy stock and become eligible for a hygiene bonus to further grow long-term wealth.
Heartland Dental’s supported practice compensation model helps empower you to grow your practice and your revenue. Supported doctors benefit directly from 20%-40% average savings on supplies and labs, achieve higher reimbursement rates through Heartland Dental’s best-in-class payor negotiations team, and participate in quarterly profit sharing tied to practice growth.
Supported doctors can participate in the Heartland Dental stock ownership program, creating another revenue stream. From 2018 to 2025, Heartland Dental’s equity value grew 2.9x, turning a $250,000 investment into $725,000, nearly twice the stock market’s annual rate of return. We’ve also paid out six liquidity events over our company’s history. Stock participation also unlocks an additional monthly hygiene bonus, creating another stream of income.
Heartland Dental supported practices provide excellent compensation and benefits packages designed to support both doctors and their teams. Comprehensive health benefits are available for team members, which help attract and retain top talent while giving your staff the support that they need outside of the office. In addition, supported doctors and team members gain access to the latest technology, materials, and leadership development opportunities, creating an environment where everyone can grow professionally while contributing to the success of the practice.
Explore What Makes a Doctor-Led DSO Your Best Choice.
Learn more about how we can help you achieve more.