Heartland Dental Employee App Privacy Policy

This Privacy Policy (“Policy”) explains how our mobile application (“App”) collects, uses, and discloses personal information. For the purposes of this policy “personal information” refers to information that reasonably can be used to identify a living person, or that reasonably relates to a living person, or any information that is otherwise defined as personal information or personal data under applicable privacy laws, including, for example, the California Consumer Privacy Act, Colorado Privacy Act, and Virginia Consumer Data Protection Act (collectively “Privacy Laws”).

  1. Information Collection

    2. We may collect the following categories of personal information from users of our App:

    • Identifiers such as name, email address, phone number, and device ID.
    • Internet or other electronic network activity information, including phone use, browsing history, search history, and interactions with our App.
    • Geolocation data.

  2. Use of Personal Information

    3. We may use the personal information collected from users of our App for the following purposes:

    • Providing and improving our App, including customizing content and features.
    • Communicating with users, including responding to inquiries and providing
      • customer support.
    • Analyzing user behavior and preferences to enhance user experience within our App.
    • Protecting against fraud and ensuring the security of our App.

  3. Disclosure of Information

    4. We may disclose personal information collected from users of our App for the following purposes:

    • To our service providers and partners who assist us in operating our App and delivering services, subject to appropriate confidentiality and security measures.
    • To comply with applicable laws, regulations, legal processes, or enforceable governmental requests.
    • To our service providers and partners who assist us in operating our App and delivering services, subject to appropriate confidentiality and security measures.
    • To comply with applicable laws, regulations, legal processes, or enforceable governmental requests.

  4. User Rights

    5. Depending on residence, users have certain rights regarding their personal information under applicable Privacy Laws. These may include the right to:

    • Request access to their personal information and receive a copy of their personal information that has been collected.
    • Request deletion of their personal information, subject to certain exceptions.
    • Opt-out of the sale of their personal information, if applicable.
    • Request information about the categories of their personal information that are collected, the sources of the personal information, and the purposes for which the App uses the personal information.

    In addition, individual California Residents may request information about the App’s disclosures of certain categories of personal information to third parties for direct marketing purpose, consistent with California Civil Code Section 1798.83.

    To exercise these rights, users may contact us using the contact information provided in the “Contact Us” section below.

    The App is not intended for children under the age of 16, and we do not knowingly collect personal information from children under the age of 16. If we become aware that we have inadvertently collected personal information from a child under 16, we will promptly delete it.

    We do not sell personal information collected via the App.

  5. Data Security

    6. We implement reasonable security measures to protect the confidentiality, integrity, and availability of personal information collected through our App. However, please be aware that no security measure is perfect or impenetrable, and we cannot guarantee the absolute security of personal information.

  6. Changes to the Policy

    7. We reserve the right to modify or update this Policy at any time, and any changes will be effective upon posting the revised Policy on our App. Users are encouraged to review this Policy periodically for any changes.

  7. Contact Us

    8. If you have any questions or concerns about our privacy practices or this Policy, please contact us by emailing:

    enterpriseplatforms@heartland.com or by calling (217) 540-6091

    Last updated: May 1, 2023.